Real or Imaginary: The effectiveness of using personas in product design

A 2009 research paper by Frank Long provides some of the first experimental evidence of the benefits of the use of personas in user-centred design. The results suggest that the use of personas focuses additional attention on the end-user, increasing the likelihood of a more usable end product. http://www.frontend.com/products-digital-devices/real-or-imaginary-the-effect…

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s