Hertzian Tales


Anthony Dunne of RCA challenges designers to think more broadly about the aesthetic role of electronic products in everyday life. In the preface of the book he writes that “Design is not engaging with the social, cultural, and ethical implications of the technologies it makes so sexy and consumable.”

This collection provides a thought provoking reflection upon the industrial and human factors agendas, or, as Dunne calls it, “in-human factors”. The insights and examples demonstrate that design can transcend the functional and reductionist agenda of human factors and of cognitive psychology, providing also elements which stimulate aesthetic and cultural experience.



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