Experience-led innovation, the new best practice in industrial design

Experience led innovation adds value by placing people and their experience of a product or a technology at the centre of design and development.

It helps to transform a new technology into a marketable product; it adds competitor advantage (Apple is a great example); and it ensures things are easy to use.

As David Calder, Knowledge Transfer Manager, HeathTech and Medicines KTN says: “Service users, service providers and the technology developers will benefit from the approaches drawn from creative industries to reset their relationships to each other and to learn how ‘user-experience’ can take a prominent role in the design of future care systems.”  

Visit:  http://www.pdesigni.com/features/show/3169?utm_campaign=pdesigni%20newsletter%20February%2028%202012&utm_source=emailCampaign&utm_medium=email

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